Have you been wanting to book more minis this Spring? Today I'm sharing my tried and true #1 photography marketing tip, but before sharing you should check out this class called “How to Market, Monetize, & Grow Your Photography Business with Minis” and it's completely FREE! Learn more about growing your business with MINI SESSIONS. Now, I want to preface before sharing my #1 tip. Do not let fear, past experience or doubt tune me out!
Here's the tip… run messenger Facebook and Instagram ads! Most people have either wasted money throwing them down these avenues or don't understand how to do it. I can tell you firsthand that they are HIGHLY effective. These ads allow you to target specific audiences and depending on the amount you put in will largely effect the revenue brought in. My Wisp & Willow team started in their first year with zero client base. We used messenger ads to literally grow that business from 0 to six figures!
It's also important you aren't just running random campaigns. Messenger ads are ideal because it allows clients to respond to your message and you can get the ball rolling! I've got more details around this photography marketing tip including preferred cost, what not to do, etc. in the video below, so be sure to watch! I also have a brand new course out called The Family Photographer's Business & Marketing Course that walks you through exactly how to do all of this! Because it's not wise to spend money in ads without being educated on how to run them first. This course is jam-packed with content. It includes business strategies and specific marketing plans so your business will DOUBLE in revenue this year! Marketing really is the missing piece to your photography business, friend!
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Behind the Lens is our BRAND NEW MEMBERSHIP program geared towards family photographers! Each month our members receive a behind-the-scenes video of me shooting a REAL family session. As a bonus, I also include an EXCLUSIVE MASTERCLASS each month teaching on business topics I don't teach anywhere else! As our MOST AFFORDABLE, value-packed educational resource in our shop, it's a no-brainer for anyone looking to level up their family photography game! Join me every month behind the lens.