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Photographers often ask how I scaled my business so quickly while still maintaining work-life balance. The answer: OUTSOURCING!! I could go on and on about the benefits of outsourcing (and I do occasionally on my Podcast) along with how much you can plan for it to cost, but I wanted to change things up a […]

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I get a lot of questions about what camera I use. “What settings do you use when taking photos?” “Do you shoot in RAW or JPEG?” and my personal favorite, “What camera should I buy?”    When people have questions about cameras and photography in general, that question can be a little broad. On top […]

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When you think about social media as a photographer, what are the thoughts that come to mind first? I am guessing that overwhelmed, exhausted, daunting and confusing are thoughts that you might have. How do I know? Because I felt the exact same way. I know that social media can be an amazing tool in […]

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I’ve used a lot of different systems in my business, but one of my favorites I’ve ever invested in is an email system called Flodesk! For a while I was using a system called ConvertKit (which was pretty much the industry standard). It was excellent and served me well, but when Flodesk came along it […]

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I talk about outsourcing a lot. I’m a HUGE believer in the power of outsourcing because I’ve seen the incredible impact it’s had on my own business! (If you think you can’t afford to outsource, KEEP READING.) When I start a conversation about outsourcing, a question I always get is, “When should I start outsourcing?” […]

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Lightroom Presets can be a game-changer when it comes to consistent editing! (Want to know why? Read “Lightroom Presets: What’s the Big Deal?”)  One of the most common questions I get about the Lightroom Presets in my shop after photographers purchase them is “Why is there only one showing up?”  That, my friends, is because […]

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